Gratitude
Resilience
Strength
Grief
Denial
Shock
Hope
Loneliness
Anger
Relief

United
By Unique

United in our message, unique in our stories.

More than a disease

The campaign

Cancer touches millions of lives in countless ways but it doesn't define who we are. We are more than a disease, more than a statistic. The World Cancer Day campaign 2025-27 “United by Unique” places people at the centre of care and explores new ways of making a difference. It offers a three-year journey from raising awareness to taking action.�

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Every story counts

Cancer is more than just a medical diagnosis – it’s a deeply personal matter. Behind every diagnosis lies a unique human story – stories of grief, pain, healing, resilience, love and more. That’s why a people-centred approach to cancer care that fully integrates each individual’s unique needs, with compassion and empathy, leads to the best health outcomes.

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Join us and take action

Every experience with cancer is unique and it will take all of us, united, to create a world where we look beyond the disease and see the person before the patient. This World Cancer Day, let's come together to rewrite the future of cancer care - one where the needs of people and communities come first.

Get involved in any way you can.�
Because together, we can create change.
Together, we are #UnitedByUnique

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Unique stories to inspire change

Campaign resources and tools

We have toolkits, posters, infographics, banners and more to help you prepare for World Cancer Day.

Educational materials are fundamental to empowering people living with cancer, families and healthcare professionals.

THANK YOU TO OUR PARTNERS

VISIONARY PARTNERS

GROWTH PARTNERS